A global brand delivering around-the-clock thought leadership on the world’s biggest business and tech stage.
The Call
Cognizant aimed to enhance its presence at the 2025 World Economic Forum in Davos, Switzerland, seeking to expand its social and thought leadership content to engage a global audience.
The Build
With our global network and vast community, The Story Shack was brought in to lead strategy, creative, and production. We shaped the story and strategy pre-event, then activated on-site and across three time zones—delivering video, photography, and social content day and night. With a nimble, cinematic setup, we produced over 40 polished video assets in just a few days.
The Breakthrough
The work sparked meaningful engagement, fueled PR momentum, and reaffirmed Cognizant’s position as a global consulting leader—pushing the conversation forward around the future of tech, AI, and new ways of working.
